Bests & Worsts Reviews from Amazon

I purchased this carrier to use with my newborn son (second child). I own an Ergo, Moby wrap, Onya (I returned that one), and have tried on Tula and Beco carriers. Here's why Lillebaby is the best and why I wish I had known about it with my first kid! 1) no infant insert needed. This makes it way faster to get on and off, not so hot to wear and less bulky to travel with. I'm also chasing after a 2 yr old, so I don't have time to put baby in infant insert first. 2) all the ways to carry options, and the fact that the newborn head support also provides a taller back for toddler carrying. This carrier works great for my 2 yr old. 3) there's a front pocket! I tried out some of the toddler only carriers and they didn't have a pocket- which I find essential for keys, phone wallet, and one diaper. 4) this is getting into the small details, but the shoulder straps connect back higher up on the carrier- as opposed to waistband area like some carriers- and I find this way more comfortable. You also can adjust the straps on either side of them, which is helpful. 5) I hate reviews that only list 100% positive things-I'm skeptical of them. Here's the negatives: I'm only 5'3; and the carrier does feel a little big for me (not too big that it's not my favorite though). I also find the waist strap a little stiff to tighten easily- hopefully this will change with time. In summary, I find most soft structured carriers are all variants of a similar design. However- Lillebaby seems to have taken the best of all of them- multiple carry positions, no infant insert, a flip up/down head support that makes this work from newborn to toddler, straps adjust on both sides, a pocket, and all in a similar price range to other carriers. This is definitely the way to go and the one I recommend to other new parents! UPDATE 6/16: I stand by all my original statements, after a year of use. Still super comfortable, practical, and easy to use. Thank you Lillebaby! UPDATE 1/19: My youngest kiddo just turned two, and I still use this carrier to carry him and (occasionally) his 3.5 year old brother. Still my favorite, and still very comfy even with toddlers! There is no visible wear and tear either:)