Bests & Worsts Reviews from Amazon

I purchased the Simply Straight brush because I saw it reviewed in an online video by a woman with thick hair. I also saw it on television and they were using it on African American hair. I am African American with long mid back curly wavy thick medium coarse hair. I was concerned because most people were getting bad results so I quickly tried mine out just in case I didn't like it. Was I pleasently surprised to find that this brush staightened my hair well, fast, and safely. The most important thing to remembe with this brush is that you need to hold your hair taut and go slowly and ensure that your hair is in the bristles because that is what does the straightening. You can not run this brush through your hair like a regular brush an expect great results. I was able to straighten my roots because the tips are rubber and won't burn your hair. If you go slowly you can get your ends straight also. I would advise some of those heat gloves because the hair gets hot. This brush goes up to 450 degrees which is what most good flat irons go to. But this brush isn't damaging like a flat iron because your hair isn't being smashed between hot plates. I straightend half of my head to test the brush. This only took me about 45 minutes. Please understand that it normally takes me 4 hours to flat iron my hair to get a silk press because I have so much hair on my head. So half my hair usually takes 2 hours on a great day. This brush litterally cut the straightening time in less than half and I only had to do 1 to 2 passes to get it really straight. I like super straight hair when i straighten and I was able to achieve it. You must hold your hair taut and you must pass slowly. You also must not use too much hair or you won't get the silky 1 to 2 pass results. You will save time but you can not expect to get Afriican American textured hair straight with this or any straightening tool if you use pieces of hair that are too big. Use the same size or a little bigger than what you use with your flat iron and you will get great results and it will be a healthier process. I washed my hair right after I tried this brush and no heat damage at all. I bought this product on my own and did not receive any discount for a review. this is my unbiased honest review of this brush. This is my second brush. the first one came from a different web site and it died after i got one third of the way through my hair. I sent it back. I came to amazon to see if they had it because it was sold out on the other site. Even with the brush dying the first time, I liked it so much that I bought it again. The brush from this seller did just fine for half of my hair, I only did half because I knew it would work, I just wanted to see if it would die. It did not so I am happy with my purchase and it was cheaper from this seller so I upgraded my shipping to oneday shipping.